đĄBeauty Accelerateis returningLIVEto the East Coast March 12-13, 2025 at the Ocean Place Resort & Spa in Long Branch, New Jersey, featuring expert talks from newsmaker brands and innovation thought leaders, networking opportunities, and a boutique exhibition of concept products and services from leading ingredient, packaging and contract/turnkey manufacturing partners. đđœRegister now.
Are you a member of PCPC, CIBS, SCC or the Independent Beauty Association? Contact your organization for special partner discounts!
A dermfluencer with product development credentials. A longevity science thought leader. A viral beauty superstar managing rapid growth. What do these people have in common?
These are just some of the experts we'll be featuring at Beauty Accelerate 2025, happening March 12-13 at Ocean Place Resort & Spa in New Jersey, uniting industry leaders to discuss strategies for future-proofing the beauty sector.
This dynamic event will dive into critical topics, including connecting with Gen Alpha and Gen Z, advancing longevity-focused innovations, meeting the demands of value-driven consumers, designing sustainable packaging, and leveraging data-driven insights for brand growth. Attendees will leave equipped with actionable strategies to thrive in 2025 and beyond. In a time marked by consumer uncertainty, market saturation, and rapid advancements in R&D and marketing technologies, the beauty industry stands at a pivotal crossroads.
The Viral Beauty Superstar
Nina LaBruna, FazitFazit
- Nina LaBruna, Co Founder, Fazit
- Session: Brand Zoom-In Session: Your 2025 Innovation Playbook
The Cosmetic Chemist Turned Founder Turned BeautyTok Favorite
Ron Robinson, BeautyStatBeautyStat
- Ron Robinson, Cosmetic Chemist, CEO, FounderBeautyStat
- Session: Dermocosmetics and Science-based Beauty
The Longevity Science Thought Leader
Morley Willoughby, L'OrealL'Oreal
- Morley Willoughby, Senior Scientist II, Advanced Research, L'Oreal
- Session: Beauty's Long Game: The R&D Case for Longevity
The Product Developer Behind a Gen Zalpha All-star Brand
Jessaline Orlansky, Bubble SkincareBubble Skincare
- Jessaline Orlansky, Director of Product Development, Bubble Skincare
- Session: Connecting with Gens Z & Alpha
The Dermfluencer with a Product Innovation Track Record
Dhaval Bhanusali, MD, FAAD, Hudson Dermatology and Laser SurgeryDhaval Bhanusali
- Dhaval Bhanusali, MD, FAAD, Dermatologist, Hudson Dermatology and Laser Surgery
- Session: Dermocosmetics and Science-based Beauty
The Beauty Scientist with an Influencer's Knack for Communication
Manessa Lormejuste, Beauty Scientist + Product DeveloperManessa Lormejuste
- Manessa Lormejuste, Beauty Scientist + Product Developer
- Session: Dermocosmetics and Science-based Beauty
The Product Innovation Gurus
Lorne Lucree, Quiet Coyote ConsultingQuiet Coyote Consulting
Jess Abrams, Danessa Myricks BeautyJess Abrams
- Lorne Lucree, Founder, Quiet Coyote Consulting
- Jess Abrams, SVP of Innovation, Danessa Myricks Beauty
- Session: The New Beauty Innovation Playbook: Rewriting the Rules
The Product Developer Behind MAĂLYS' Evolution and Success
Jessie Reder, MAĂLYSMAĂLYS
- Jessie Reder, SVP of Product Development and Regulatory, MAĂLYS
- Session: Category-defining Buzz Brands
The Beauty Legend & Mature Cosmetics Guru
Laura Geller, Laura Geller BeautyLaura Geller Beauty
- Laura Geller, Founder, Laura Geller Beauty
- Session: Aging Beautifully: the Big Business of Gen X's Empowering Movement
The Sunification of Beauty Experts
Laura McCarthy, Supergoop!Laura McCarthy
Michelle Shieh, AmorepacificMichelle Shieh
Eduardo Ruvolo, Beiersdorf Inc.Eduardo Ruvolo
- Laura McCarthy, Director of Product Development, Supergoop!
- Michelle Shieh, Senior Manager, Scientific Communications and Customer Research, Amorepacific
- Eduardo Ruvolo, Head of Clinical and Scientific Affairs, Beiersdorf Inc.
- Session: The Sunification of Beauty: Why's and How's
The Beauty Consumer Research Specialist
Jennifer Stansbury, The Benchmarking Co.Jennifer Stansbury
- Jennifer Stansbury, Co-Founder, Managing Partner, The Benchmarking Co.
- Session: Data Warmup: Gen X's Beauty Attitudes
- Session: Data Warmup: Consumer Attitudes Toward Cosmetic Packaging
- Session: Data Warmup: Gen Z x Alpha's Beauty Attitudes
The Hair Wellness Expert
Kelly George, Ph.D., Senior Director, Innovation, NutrafolKelly George
- Kelly George, Ph.D., Senior Director, Innovation, Nutrafol
- Session: A Whole-Body Approach to Deliver Innovations in Hair and Scalp Health
The Clean Beauty Founder with a Story & a Plant-based Mission
Elina Sofia Wang, ESW BeautyESW Beauty
- Elina Sofia Wang, Founder, ESW Beauty
- Session: Brand Zoom-In Session: Your 2025 Innovation Playbook
The Beauty Incubator Expert
Nadia Khan, MaesaMaesa
- Nadia Khan, SVP of Brand Marketing, Maesa
- Session: The Future of Beauty InnovationâConsumer Connections, Trends, and Strategies for 2025
The Longevity x Beauty Trend Expert
Julia Yang, Euromonitor InternationalEuromonitor
- Julia Yang, Senior Research Analyst, Euromonitor International
- Session: Longevity Trends, Holistic Care & Elevated Efficacy
The Mature Beauty & Wellness Groundbreaker
Sarah Kugelman, All GoldenAll Golden
- Sarah Kugelman, Founder, All Golden
- Session: Aging Beautifully: the Big Business of Gen X's Empowering Movement
The Skin Care Development Expert
Stephen Lynch, L'OrealStephen Lynch
- Stephen Lynch, Associate VP, Skin Care Development, L'Oreal
- Session: Dermocosmetics and Science-based Beauty: Panel Discussion
The Tech-enabled Packaging Visionaries
Alain Dijkstra, NuonAlain Dijkstra
Max Farrow, Sales,Nuon LLCMax Farrow
- Alain Dijkstra, CEO and Founder, Nuon LLC
- Max Farrow, Sales, Nuon LLC
- Session: Nuon Presents: Launch Lab - Beyond Packaging
The Biotech Beauty Experts
Nina Esposito, ProvitalProvital
Nick Ignazzi, ProvitalNick Ignazzi
- Nina Esposito, Marketing Director, Provital
- Nick Ignazzi, Operations Director, Provital
- Session: A Novel Platform for the Discovery and Biotechnology
The Skin Care Technology Thought Leader
Peter Tsolis, The Estee Lauder CompaniesPeter Tsolis
- Peter Tsolis, VP Skin Care, Estee Lauder Companies
- Session: Dermocosmetics and Science-based Beauty: Panel Discussion
The Packaging Experts with Some Big Ideas
Sushil Iyer, KenvueSushil Iyer
Sara Clasen, Estée LauderSara Clasen
- Sushil Iyer, Head of Global Packaging R&D, Kenvue
- Sara Clasen, VP of Packaging Development, Estée Lauder
- Session: Future-proofing Beauty & Personal Care Packaging
The Validated Claims Specialist
Brian Ecclefield, Validated Claim SupportBrian Ecclefield
- Brian Ecclefield, Founder/CEO, Validated Claim Support
- Session: Validated Claim Support Presents "How to Get the Most Out of Clinical Studies and Before and After Photography
The Emerging Skin Care Tech Specialist
Sorn Mudla, Ph.D., Mineed TechnologySorn Mudla
- Session: Mineed Technology Presents: The 1-Minute Vector Patch: The Precise Under-the-Skin-Delivery Technology
- Sorn Mudla, Ph.D., VP of Research and Strategic Development, Mineed Technology
The Differentiating Ingredient Technology Expert
Michele Robertson, SymriseMichele Robertson
- Michele Robertson, Director of Beauty Activations, Symrise
- Session: Symrise Presents: Discover How Symrise is Always Inspiring More
The Performance-enhancing Beauty Tech Specialist
Sam Shefer, Ph.D., Salvona TechnologiesSam Shefer
- Sam Shefer, President, Salvona Technologies
- Session: Salvona Presents: Intro to Salvona - Unlocking the Power of MicroEncapsulation
The Differentiating Ingredient Tech Expert
Kelly Wolff, EvonikKelly Wolff
- Kelly Wolff, Business Development Manager, Evonik
- Session: Evonik Presents: Master Your Mane: Natural Actives to Protect and Repair Hair Lipids
AboutBeauty Accelerate2025
In an environment of consumer uncertainty, market saturation and rapid technological shifts in R&D and marketing, beauty is at an inflection point.
Thatâs whyBeauty Accelerate2025: Future-proofing Beautywill deliver insights from industry- and category-leading experts and brands, offering practical strategies for product and brand development, marketing, and consumer engagement to deliver growth that lasts.
- Dates:March 12-13, 2025
- Location:Ocean Place Resort & Spa in Long Branch, New Jersey
By uniting the best minds in marketing, R&D and data, this year's event will deliver actionable insights and strategies for brand success in 2025 and beyond.
From expanding the beautyspan with regenerative and longevity-focused innovation to engaging Gen Alpha and Gen Z consumers, this yearâs event will provide a 360-degree view of what it takes to succeed in beauty in 2025 and beyond.
Key themes will include:
- Engaging Gen Alpha & Gen Z
- Longevity & (p)rejuvenation: maximizing the beautyspan
- The efficacy imperative: proof is not optional
- Delivering value: insights for demanding consumers across categories
- Obsession-worthy cosmetic packaging: design x function x sustainability
- What the latest data tells us about whatâs next in beauty
- Beauty innovations to capture white space
3 Reasons to AttendBeauty Accelerate2025
đ€ŻThis yearâs event is tapping newsmaker brands, R&D technical experts and beauty leaders to present actionable takeaways for brands of every scale and across every beauty category.
đ§Ș In addition,Beauty Accelerateâs Innovator Talks and boutique exhibition will highlight the latest concept products, ingredients, packaging, technologies and services to drive future product development, R&D, marketing and retail success.
đž To bring it all together,Beauty Accelerate2025 will provide ample networking opportunities, from lunches to a closing cocktail reception to the C&T AllÄ Awards, an evening honoring the best in R&D and brand innovation.
đđœRegistration is now open.
